Bethesda, MD (RestaurantNews.com) 100 Montaditos, the famous Spanish restaurant chain, has opened a new location in Bethesda, Maryland, marking a milestone in its expansion into the American nation. The brand’s signature product, the Montadito – a crispy, tapas-sized bun cooked to order and deeply rooted in Spanish tradition – opens up new horizons.
The restaurant concept – which was recently identified by Yahoo! Finance and Technomic Inc., will bring a new style of fast and casual dining to Washington DC. high-quality tapa ingredients such as Serrano ham, chorizo, and queso manchego, which range in price from $ 1.00 to $ 2.50. Set in a relaxed, fun and energetic environment reminiscent of the classic of the early 19e Century-old taverns found throughout Spain, the premier location outside of Florida is at Elm St., Store 93 in Bethesda Row, an area known for its variety of dining and shopping.
Inspired by the beginning of the 19e Spanish taverns of the century that were known to offer a unique combination of comfort and fast, personalized service, the design of the 100 Montaditos will include hardwood or tile floors, granite counters and tables, mood lighting and authentic images of the beautiful Spanish city of Cadiz. The combination of dark woods and vibrant cherry red walls will enhance the warm and trendy vibe of the space, complemented by a unique blend of classic yet modern details such as elegant wrought iron lamps, white marble, stone tiles. ceramics and framed pictures adorning the walls. The restaurant prides itself on being a place to savor a delicious slice of Spanish cuisine and culture in a relaxing and friendly environment.
The number of international restaurants is increasing every day and demonstrates the strength of the restaurant concept created by the Spanish entrepreneur JosÃ© Maria FernÃ¡ndez Captain. This new restaurant is located in Bethesda, an urban and residential area in the state of Maryland. For its location, one of the main shopping areas as well as the picturesque surroundings of Washington DC was chosen.
The restaurant is going to have a very busy week. A grand opening will take place on the 17the, featuring members of Bethesda’s Spanish community as well as Washington’s best foodies. The 18e all passers-by can enjoy three montaditos for free, among our top ten menus as part of our free day promotion.
âThe opening of our first restaurant in the US capital is not an opening that increases our restaurant portfolio, but rather a symbolic event for all of us at 100 Montaditos. This opening shows that we are on the right track to become even stronger on the East Coast, and that all the work done in the state of Florida has laid the foundation for sustained growth that will continue to bear fruit in the next months. In addition, Carlos PÃ©rez Tenorio, CEO of 100 Montaditos, declares that âby 2014 we plan to have two additional openings in Washington DC, which will be in addition to the imminent opening that we have planned in New York and in Iowa, new and exciting territories.
What is a Montadito?
The Montadito is a typical element of Spanish culture and gastronomy. Is a unique roll the size of a tapa filled with the best ingredients, a very Spanish way to taste different recipes. They have been widespread and known in Spain since the 15th century. The tradition of the montadito is long and even predates the sandwich culture. The root of the word montadito is found in the Spanish verb montar (“to mount”), because the small slices of bread are topped, or “mounted”, with a variety of quality ingredients. Montaditos are basically charming bite-sized appetizers. The secret of 100 Montaditos lies in its famous bread, imported from Spain and baked to order in specially designed ovens. The buns are designed to withstand different toppings and sauces without getting soggy and are crisp on the outside, soft on the inside and always served hot. In addition to the wide range of Montaditos, diners will have the option of ordering from a selection of salads, traditional Spanish wines and beers, and authentic drinks such as sangria and calimocho, a blend of red wine and cola.
About 100 Montaditos
Founded in 2000 in Huelva, Spain and inspired by 19e Spanish taverns of the century, the fast food chain 100 Montaditos now operates around 300 franchised restaurants in Colombia, Mexico, Portugal, Spain, Italy and the United States, where it has a strong footprint in Florida and will launch in the ‘Iowa, New York and Chile Later this year. The company has already served more than sixty million montaditos. Every three days they open a new restaurant in the world.
For more information on 100 Montaditos, please visit:
100Montaditos.com/us; Facebook; Twitter; FourSquare; Youtube; and Instagram (@ 100MontaditosUS).
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